The modest proposal

the modest proposal

A modest Proposal - wikipedia

I am attempting to satisfy both conditions without losing the relationship between the time scale and the ordinary time of day. One way to deal with this might be to permit a greater discrepancy between the civil time scale and mean solar time, and simply have a leap minute when appropriate. This would be perhaps once in a decade. This would reduce the inconvenience of making frequent adjustments, but the possibility that noticeable problems would result, as well as their severity, if the adjustment is not made somewhere is increased. Thus, while this might seem, at first, to be a better answer than what i am about to propose, because it is simpler, it actually fails to meet the first of the two requirements noted above. Another way would be to approximate the situation that existed before 1972, but with modifications that would mean that the relationship between civil time on the one hand, and atomic time on the other, would remain mathematically exact instead of becoming vague. There are 86,400 seconds in a day.

Jonathan Swift - a modest Proposal - art Bin

From 1959 to 1972, apparently the changes in the time scale were as shown below, but the information I have found on the Internet so far has some gaps: year Frequency time steps Offset -10 10 ) (or -100?) prior to 1961, 29 time steps. (That the 50ms step was one of 50 skipped milliseconds is something I could confirm from a table of tai-utc going back to 1961 that appears in several places on the web, its original source being the. Naval Obervatory.) After 1972, multiple sources give the dates on which leap seconds have occurred so far: 1972 June 30, december 31 gawain 1973 December 31 1974 December 31 1975 December 31 1976 December 31 1977 December 31 1978 December 31 1979 December 31 1981 June. However, before the second was defined in terms of atomic vibrations, its formal definition was based on something else from noon, december 31st 1899: the length of the tropical year, which was to be divided into 31,556,925.9747 seconds. Recently, objections have been raised to the inconvenience of adding resume in leap seconds, particularly because of the potential for difficulties if certain major Internet servers do not all make the correct adjustments for leap seconds. So the proposal has been made that we simply abandon the leap second. When the error in the time scale exceeds half an hour, we could always set our clocks back an hour, if we were so provincial as to insist on a fixed relation between the clock and the sun, as we do each year when daylight. Such a proposal has, of course, been seen by many as unreasonable. If we restrict ourselves to the narrowest practical considerations, we might note that as the clock shifts with respect to the sun, the energy-saving consequences of daylight savings Time would be disturbed. The alternative to this that i am proposing here is based on the assumption that the following two premises are being held: Periodically adding leap-seconds creates an inconvenience that cannot be tolerated because it creates the possibility of errors with attendant hazards; and the required.

"Battle of the curves" source images: lies, damned lies and Statistics and, rAAK. A modest Proposal for the Abolition of the leap Second. Next, up, previous, other, home, until 1972, there were 24 hours in a day, 60 minutes in an hour, and 60 seconds in a minute, and that was that. Because, although that was indeed how time was labelled, the second as used remote to define units of measurement in terms of each other was shorter, by a slight amount, than the second used to tell time. A scale of time based uniformly on the second of measurement had been in use by astronomers since 1952 (although it became officially recognized either in 1958 or 1960, depending on which web page you go by called Ephemeris Time. Before 1972, Ephemeris Time was replaced, first by terrestrial Dynamic Time and then by Atomic Time: tai first was kept in 1958. What happened in 1972 was that we changed to using the second of uniform length that had already been defined, and kept the time on our clocks in close harmony with mean solar time by adding an extra second at occasional intervals.

the modest proposal

A modest Proposal by jonathan Swift - free ebook

my father worked for newspapers most of his life, and was at one time a managing editor at the. my uncle was a columnist for the. My sister (Masters in journalism, thank you very much) worked at one my father's first papers, The london Free press (though seeing the writing on the wall, she shelved her newspaper career to become a high school teacher). . Hell, All the President's Men is one of my favorite movies! So i have both an immense fondness and a personal appreciation for the print era. . And one of the reasons I hope newspapers understand that this era has past is so they can survive, reborn, and continue to provide the world with the best that print journalism has offered, and is still required in the digital age. . Local news of real importance to communities. . News and analysis that holds power to account. . If they do survive, news that I'll be reading on the web first, and print second.

SparkNotes: a modest Proposal

the modest proposal

A modest Proposal by jonathan Swift

Publish it in full digitally, and edit out what can't fit for the print edition. . do away with the web notice indicating "this story originally published on page B3 on the 4th of April" with the understanding it was originally published at 6:39:12 pm on the 3rd of April where your news lives on your website. Selling Ads: The Globe and mail and ehow. Sell ads for the web first, and print second. When the director of advertising boots his machine in the morning an analytics dashboard is the first thing that's launched. He knows the ballpark figures for bounce rates, pages per visit, ad impressions, click-through rates and visitor demographics off the top of his head. . he knows the print numbers too, but he cares most about what reliable comscore or nielsen metrics he can use to entice advertisers to the site, rather than audited circulation and subscription numbers which makes sense, as the number of those readers pale in comparison.

The web first, print second. . Print readers are out there, but they're getting older, and just there's a whole generation of kids out there that have never purchased a newspaper, and aren't likely to pick up the habit. . And just as print readers are shuffling toward the grave, so are the publishers and editors in chief that been lording over their publications' decline. . Will their successors be able to embrace the the digital age, or are even they too closely bound to the print tradition? David Bradley at the london Free press, circa 1960. I am not some young buck bristling with disdain for a news era i never knew (I am, to say the least, not young). . i even come from a print journalism family. .

They would aid in the classification and findability of their  stories by curating the tags and references produced by back-end semantic engines. . They would know the keywords used by their readers to find their stories, especially if they wrote regularly on the same topics (had "a beat. . They would at least sample the comments made by readers on their stories, and possibly even digitally interact with some of those readers. Write for the web first, and print second. . And extend this principle by substituting other verbs for "write.".

Design for the web first, and print second. . Think first of how to present stories most compellingly and usefully for digital devices, and then figure out how to make those stories work in print. . Understand that "stories" are in fact dynamic documents, and account structurally for updates, reactions and revisions that will make pieces more useful for readers. . build sites and apps that draw on two decades of lessons learned about effective user interaction, information architecture and internet marketing. . make your website the primary delivery mechanism for your news, rather than a container into which you try to stuff a printed product. . Hire your next art director on the basis of their experience in digital design rather their print background. Edit for the web first, and print second. . Not enough column inches for that incredible piece on the war in Afghanistan? .

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Facebook pages and Twitter profiles consisting of nothing roles of but a news feed, with no signs essays of meaningful interaction with readers. . All signs of publications produced first and foremost for print consumers, with their digital existence an afterthought. What would the reversal of this model entail? . Fundamentally, a conceptual shift that would see writers, editors, subscription managers, sales people and secretaries visualizing their final product as something that appears on their screen, not something that's delivered throughout the newsroom when the day's print run is finished. For news writers, there would be no more paper. . Stories would be composed, edited and published on digital platforms. . Sure, any journalist writes articles with the aid of a keyboard and monitor, but that articles are written on a digital platform does not mean they are written for digital platforms. . Writers in a web-focused newsroom would encode both internal and external links in their articles. . They would have the ability to pull data into them from any number of sources. .

the modest proposal

And by all means, if it's cost effective (or if you can absorb the loss) continue to provide this same information, perhaps in a modified form, for those eager to keep the pulp and paper factories in Port Alberni and Prince george going. But those consumers of news and trees should be a secondary concern. Write for the web gauteng first, and print second: in other words, do the exact opposite of what you are probably doing now. Of course there are many newspapers that have acknowledged the importance of their digital readership, and a few have even to some degree embraced the reality of news consumption in the twentieth century. But the most cursory survey of newspapers online reveals that the majority of newspapers that were born in the age of print, the vast majority, are creating a product for print first, and the web second. Quiz: Spot the newspaper Website, articles that reference websites and do not link to them. . Boring boilerplate web design. . lousy onsite search functionality. . Limited opportunities for user engagement, if they exist at all. .

not even ensure the survival of a given newspaper's print edition, but might at least provide a fighting chance for the organization that prints. But I think that any newspaper that fails to pay heed to this basic advice is doomed. Write for the web first, and print second. By "the web" I mean, of course, digital devices. From a audience perspective this means write first for those who consume their news on their desktops, laptops, tablets and digital phones.

Newspaper features that once guaranteed reader loyalty and advertiser dollars have long been supplanted by first online alternatives, alternatives that as often as not provide one-time news consumers with superior functionality: classified ads, horoscopes, crossword puzzles, advice columns, photo features, television listings, weather forecasts, sports statistics. Battle of the curves: Print and Online readership. The repercussions of this upheaval in the news landscape are also well known. Layoffs in newsrooms around the world. The offices of once powerful and illustrious newspapers lay empty, yellowing copies of last editions grim reminders of a glorious past eclipsed. Those newspapers still pumping out the daily ink struggle to find their way as print circulation continues to dwindle. The same questions are asked in business meetings around the globe. How do we find new revenue sources?

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Heres a video of the lightning talk that I gave at the, london Perl Workshop in november last year. This video (along with many other videos from the workshop) is also available. The newspaper industry has long been in crisis. When I say "newspaper industry" i am making reference to the word "newspaper" as it would have been defined circa 1995, at the dawn of the modern digital communications age: a large sheaf of newsprint containing articles, photographs and advertisements, provided at a nominal cost. The basic facts of the crisis are by now so well known it hardly seems necessary to enumerate them. In the past decade print subscriptions and print readers have steadily declined. Print advertising revenue has similarly been on a downward book spiral, and online advertising sources have failed to close the revenue gap.

The modest proposal
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6 Comment

  1. 13 thoughts on a mobile modest Proposal : One ipod touch per Librarian my suggestion is that we get on the mobile wagon as quickly as we can.

  2. Also, stop caring so much. Modest, proposal for Killing the, mlb playoffs, or Not. A, modest, proposal for Newspapers in the 21st Century. My proposal is simple. It is highly actionable.

  3. This video (along with many other videos from the workshop) is also available at Presenting Perl. Study guides learn more about the subject you re studying with these related SparkNotes. Such a proposal has, of course, been seen by many as unreasonable. A modest proposal for the abolition of the leap second. The, mLB playoffs would be fairer with a less level playing field.

  4. There are two (objective) problems with this argument. 211 Responses to reasonable compromise on Gun Control. Fund and expand the, civilian Marksmanship Program and subsidize the cost for safety and proficiency training. Frivolous arguments can and will be made against this proposal, of which four deserve comment, if only to refute them. The, perl Community a, modest, proposal.

  5. Inspired by a, modest, proposal. jonathan Swift, 1729 Download the essay (pdf). Walker Smith, president of consumer and marketing watcher Yankelovich, as cited in Advertisers Forced to Think way outside the. A canada without Compassion:. Modest, proposal from the, fraser Institute.

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